THE BRIEF /
Embassy Gardens, the iconic development in London’s Nine Elms, needed robust support to drive lettings and investor engagement. Partnering with estate agents Johns&Co, we were tasked with delivering strategic marketing and consultancy services to enhance their lettings business while supporting the developer with valuable insights and tools to attract and retain investors.
THE SOLUTION /
We executed a comprehensive campaign, focusing on data-driven strategies and impactful marketing tools:
Market Insights: Conducted tenant demographic reports, rental value analysis, competitor benchmarking, and regular reporting to inform strategic decision-making for both Johns&Co and the developer.
Investor Engagement: Created detailed area guides and canvassing materials to communicate Embassy Gardens’ investment potential and showcase Johns&Co’s expertise in lettings.
Digital Campaigns: Managed targeted Google Ads, geo-located social media campaigns, and optimised property portal listings on Rightmove, Zoopla, and OnTheMarket to maximise visibility and leads.
Branding & Signage: Designed vibrant office signage and livery for Johns&Co’s onsite office, featuring infographics and key messages to engage both investors and residents.
Print Marketing: Delivered regular canvassing flyers and letters, highlighting why landlords should choose Johns&Co for their property management needs.
Through these efforts, we substantially grew Johns&Co’s lettings business in Embassy Gardens, culminating in an impressive 53% market share by the end of 2024. This partnership demonstrates the power of integrated marketing, strategic consultancy, and data-driven solutions in achieving measurable success.
Creative imagery coming soon…
THE BRIEF /
Embassy Gardens, the iconic development in London’s Nine Elms, needed robust support to drive lettings and investor engagement. Partnering with estate agents Johns&Co, we were tasked with delivering strategic marketing and consultancy services to enhance their lettings business while supporting the developer with valuable insights and tools to attract and retain investors.
THE SOLUTION /
We executed a comprehensive campaign, focusing on data-driven strategies and impactful marketing tools:
Market Insights: Conducted tenant demographic reports, rental value analysis, competitor benchmarking, and regular reporting to inform strategic decision-making for both Johns&Co and the developer.
Investor Engagement: Created detailed area guides and canvassing materials to communicate Embassy Gardens’ investment potential and showcase Johns&Co’s expertise in lettings.
Digital Campaigns: Managed targeted Google Ads, geo-located social media campaigns, and optimised property portal listings on Rightmove, Zoopla, and OnTheMarket to maximise visibility and leads.
Branding & Signage: Designed vibrant office signage and livery for Johns&Co’s onsite office, featuring infographics and key messages to engage both investors and residents.
Print Marketing: Delivered regular canvassing flyers and letters, highlighting why landlords should choose Johns&Co for their property management needs.
Through these efforts, we substantially grew Johns&Co’s lettings business in Embassy Gardens, culminating in an impressive 53% market share by the end of 2024. This partnership demonstrates the power of integrated marketing, strategic consultancy, and data-driven solutions in achieving measurable success.
Creative imagery coming soon…
